I can breathe, which is something I couldn’t say about an hour ago. After weeks of nasal congestion, I’d had enough – I was ready to try something new. Something that that didn’t say “Extra Strength” or have more than 1,200mg of drugs in it. Something that didn’t involve me hearing “Your copay is $20.” 
I tried…a Neti Pot. Albeit weird-looking and slightly against my rational self, it worked. I’ll save you the gory details and just post the coolest Neti Pot image available on the web.
So what the hell does a Neti Pot have to do with your business?
Everything. Because, you see, many of the old marketing tactics we’ve done in the past aren’t working. And if they ARE working, they might not be working for much longer.
So how do you get some life back into your business?
Try something new! Anything!
The good news is that ‘new’ doesn’t have to mean new to the world, nor does it have to mean uber-expensive.
If you’ve never put out a press release, well, that’s new for you – and it just might work.
A new blog, a new website, a new Twitter account, a new Facebook page.
My point is, I tried something new – something I had hesitation and reservation about, but it worked.
Your business deserves something new, too. Do it now.
Looking for new ideas to market your business online that don’t involve putting something up your nose? Jason Pedley gives his clients the right Internet marketing advice and education for their businesses.
* Image source: DebrisDesign’s Flickr photostream (Creative Commons 2.0)
